NFTA Transporter

Thursday, February 28, 2019

NFTA Metro Wins First-Place AdWheel Awards

Members of NFTA's Public Affairs team (L-R),
Corey Hacker, Michael Martineck, Max Thayer,Caitlin Behm,
PA Dir., Helen Tederous, Lisa Piecki and Chris Muya
The Oscars are over, but the award season isn't and especially for those in the public transit industry.  The American Public Transportation Association held its 2019 AdWheel Awards ceremony on February 26 at the Hyatt Regency in New Orleans where they presented awards for the most creative, innovative and impactful marketing campaigns by U.S. transit agencies this past year.

NFTA Metro was a proud recipient of three first-place awards for their campaigns as follows: Workforce Wednesday, a social media recruitment campaign highlighting Metro employees; What Metro Eats, a community campaign that showcased public transit benefits at one of Buffalo's premium summer festivals, the Taste of Buffalo; and a 50th Anniversary Givin' and Groovin' community campaign modeled after 1967's summer of love and encompassing a charitable food drive.

This is the first time in a few years that NFTA Metro has entered the competition, and it was exciting to be honored with three prestigous awards.  Congratulations to everyone involved in the planning and execution of these initiatives, it was an extraordinary team effort!